The #cheapestthing Chanel sells is going viral on TikTok

Amid a global pandemic, fashion and beauty are significantly lower key. Still, that doesn't mean luxury is totally out of style.

TikTokers Are Buying the #CheapestThing From Luxury Brands on The Viral List - YPulse

TikTokers Are Buying the Cheapest Thing From Designers

New TikTok Beauty Trend Cheap Designer Beauty Products

Cheapest Thing At Chanel for only $20

I Buy The Cheapest Thing On Chanel!

Products from Tom Ford, Nudestix, K18, Maison Francis Kurkdjian, among others, have become all the hype within beauty enthusiasts on TikTok.

Emerging TikTok Beauty Products: K18, Nudestix, Milk Makeup, Tom Ford – WWD

Cheapestthing Christmas edition: 10 most affordable designer gifts from Hermes, Chanel, Louis Vuitton - CNA Lifestyle

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The #cheapestthing Chanel Sells Is Going Viral On TikTok

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Brands need to strike a balance between traditions of perfection, heritage and status and the more modern hallmarks of inclusivity, realness and transparency.

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You go viral overnight on Tiktok or Instagram. Now how do you get rich? - Vox