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The talk of a potential US TikTok ban is top of mind for the platform’s fashion and beauty crowd, but most brands and creators say they plan to wait out the storm.
As TikTok gains influence with marketers and creators, they also say they welcome lawmakers’ efforts to limit the platform’s influence via government-owned devices.
Creators face their 'worst nightmare' with possible TikTok ban - Digiday
Secretary of State Mike Pompeo suggested the ban during an interview with Fox News on Monday.
TikTok Ban: U.S. Looking at Possible TikTok Ban – WWD
New York City Bans TikTok on Government-Owned Devices - The New York Times
NEW YORK—Social media is always changing. From algorithms to trends to new memes, there’s no shortage of ways the Internet grows and changes every single day. And the rise of TikTok is a perfect example. With more than 800 million monthly active users, TikTok is the sixth largest social network in the world, and the most downloaded app in 2020—making it a driving force of Internet culture and trends.
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